I’d love to read the article but this is as far as I got

Reloading the page got rid of it but still wtf. Forcing me to leave your website and reload the page is idiotic.

Sweet!

Memes go through varying stages of popularity. Some burn fast and die off. Some go through a typical cycle. Some are simply useful or relevant and never die off. The point of the sub was to scout new meme formats and guess what kind of lifespan they’d have.