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This could actually happen soon. Outside of office use most casual users in younger generations are using laptops. Desktops are getting to be more niche and associated with computer builders and power users. As Windows gets shittier, Linux gets easier to use and customize, and desktop use shrinks to just enthusiasts, we could very well see Linux on the majority of desktops.
Criticism of Capitalism is big business. Being against big business is big business. Laying out an actual plan to abolish the ability for massive organizations to leech off of the majority of people is much more difficult to establish as a stable market commodity.